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What are the factors involved in financial decision making?

What are the factors involved in financial decision making?

  • Cash: Focus is always on cash flows, not accounting earnings.
  • Time: Money has a time value. Decisions must take account of the timing of the cash flows.
  • Risk: Risk refers to variability of a cash flow stream. Greater variability means greater risk. 
    • The role of the financial manager is to deal with the uncertainty associated with investment decisions.
      • Certainty:
        • Where the projected cash flows occur as they are expected to occur
      • Uncertainty:
        • Where the projected cash flows may not occur as they are expected to occur
        • Cannot assign any probabilities or estimate the likelihood of variations from expected outcomes
    • Assessing the risk associated with expected future cash flows is critical to investment decisions.
    • The positive risk-return  relationship must always be kept in mind
Note: Cash flow and timing matters as a dollar today is worth more than a dollar at some future date.

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